Domino’s Pizza released its new digital campaign titled ‘Order Karna Safe Hai’ in India. Created by Enormous Brands, the 65-second video features a voice-over through which the brand builds on its ‘Zero Contact Delivery’ feature to showcase safety and trust among customers in these troubled times.
The brand has incorporated a lot of precautionary measures to ensure you no longer need to extend your craving for a Domino’s pizza in the pandemic. The Zero Contact Delivery feature was introduced earlier in March across all its food service points. It ensures touch-free delivery by Safe Delivery Experts in front of your doors.
The video funnily describes changing lifestyle trends as people adjust to a new normal. Thumbs up to Domino’s for a witty take on the situation, captured beautifully by rearranging pizza slices in different combinations. Amid all these lifestyle changes, the brand calls for restoration of some normalcy. It all begins by ordering your favourite Domino’s pizza!
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